MediaObject

Thing > CreativeWork > MediaObject

A media object, such as an image, video, or audio object embedded in a web page or a downloadable dataset i.e. DataDownload. Note that a creative work may have many media objects associated with it on the same web page. For example, a page about a single song (MusicRecording) may have a music video (VideoObject), and a high and low bandwidth audio stream (2 AudioObject's).

Usage: Between 1000 and 10,000 domains

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'MediaObject' is mentioned in layer: core

Property	Expected Type	Description
Properties from MediaObject
`associatedArticle`	NewsArticle	A NewsArticle associated with the Media Object.
`bitrate`	Text	The bitrate of the media object.
`contentSize`	Text	File size in (mega/kilo) bytes.
`contentUrl`	URL	Actual bytes of the media object, for example the image file or video file.
`duration`	Duration	The duration of the item (movie, audio recording, event, etc.) in ISO 8601 date format.
`embedUrl`	URL	A URL pointing to a player for a specific video. In general, this is the information in the `src` element of an `embed` tag and should not be the same as the content of the `loc` tag.
`encodesCreativeWork`	CreativeWork	The CreativeWork encoded by this media object.
`encodingFormat`	Text	mp3, mpeg4, etc.
`expires`	Date	Date the content expires and is no longer useful or available. Useful for videos.
`height`	Distance or QuantitativeValue	The height of the item.
`playerType`	Text	Player type required—for example, Flash or Silverlight.
`productionCompany`	Organization	The production company or studio responsible for the item e.g. series, video game, episode etc.
`regionsAllowed`	Place	The regions where the media is allowed. If not specified, then it's assumed to be allowed everywhere. Specify the countries in ISO 3166 format.
`requiresSubscription`	Boolean	Indicates if use of the media require a subscription (either paid or free). Allowed values are `true` or `false` (note that an earlier version had 'yes', 'no').
`uploadDate`	Date	Date when this media object was uploaded to this site.
`width`	Distance or QuantitativeValue	The width of the item.
Properties from CreativeWork
`about`	Thing	The subject matter of the content.
`accessibilityControl`	Text	Identifies input methods that are sufficient to fully control the described resource (WebSchemas wiki lists possible values).
`accessibilityFeature`	Text	Content features of the resource, such as accessible media, alternatives and supported enhancements for accessibility (WebSchemas wiki lists possible values).
`aggregateRating`	AggregateRating	The overall rating, based on a collection of reviews or ratings, of the item.
`alternativeHeadline`	Text	A secondary title of the CreativeWork.
`associatedMedia`	MediaObject	A media object that encodes this CreativeWork. This property is a synonym for encoding.
`audience`	Audience	An intended audience, i.e. a group for whom something was created. Supersedes serviceAudience.
`award`	Text	An award won by or for this item. Supersedes awards.
`character`	Person	Fictional person connected with a creative work.
`commentCount`	Integer	The number of comments this CreativeWork (e.g. Article, Question or Answer) has received. This is most applicable to works published in Web sites with commenting system; additional comments may exist elsewhere.
`contentRating`	Text	Official rating of a piece of content—for example,'MPAA PG-13'.
`contributor`	Organization or Person	A secondary contributor to the CreativeWork or Event.
`copyrightHolder`	Organization or Person	The party holding the legal copyright to the CreativeWork.
`dateModified`	Date or DateTime	The date on which the CreativeWork was most recently modified or when the item's entry was modified within a DataFeed.
`editor`	Person	Specifies the Person who edited the CreativeWork.
`educationalAlignment`	AlignmentObject	An alignment to an established educational framework.
`encoding`	MediaObject	A media object that encodes this CreativeWork. This property is a synonym for associatedMedia. Supersedes encodings.
`exampleOfWork`	CreativeWork	A creative work that this work is an example/instance/realization/derivation of. Inverse property: workExample.
`hasPart`	CreativeWork	Indicates a CreativeWork that is (in some sense) a part of this CreativeWork. Inverse property: isPartOf.
`inLanguage`	Language or Text	The language of the content or performance or used in an action. Please use one of the language codes from the IETF BCP 47 standard. See also availableLanguage. Supersedes language.
`interactionStatistic`	InteractionCounter	The number of interactions for the CreativeWork using the WebSite or SoftwareApplication. The most specific child type of InteractionCounter should be used. Supersedes interactionCount.
`isAccessibleForFree`	Boolean	A flag to signal that the publication is accessible for free. Supersedes free.
`isBasedOn`	CreativeWork or Product or URL	A resource that was used in the creation of this resource. This term can be repeated for multiple sources. For example, http://example.com/great-multiplication-intro.html. Supersedes isBasedOnUrl.
`isPartOf`	CreativeWork	Indicates a CreativeWork that this CreativeWork is (in some sense) part of. Inverse property: hasPart.
`license`	CreativeWork or URL	A license document that applies to this content, typically indicated by URL.
`mainEntity`	Thing	Indicates the primary entity described in some page or other CreativeWork. Inverse property: mainEntityOfPage.
`mentions`	Thing	Indicates that the CreativeWork contains a reference to, but is not necessarily about a concept.
`offers`	Offer	An offer to provide this item—for example, an offer to sell a product, rent the DVD of a movie, perform a service, or give away tickets to an event.
`position`	Integer or Text	The position of an item in a series or sequence of items.
`provider`	Organization or Person	The service provider, service operator, or service performer; the goods producer. Another party (a seller) may offer those services or goods on behalf of the provider. A provider may also serve as the seller. Supersedes carrier.
`publisher`	Organization or Person	The publisher of the creative work.
`recordedAt`	Event	The Event where the CreativeWork was recorded. The CreativeWork may capture all or part of the event. Inverse property: recordedIn.
`releasedEvent`	PublicationEvent	The place and time the release was issued, expressed as a PublicationEvent.
`review`	Review	A review of the item. Supersedes reviews.
`schemaVersion`	Text or URL	Indicates (by URL or string) a particular version of a schema used in some CreativeWork. For example, a document could declare a schemaVersion using an URL such as http://schema.org/version/2.0/ if precise indication of schema version was required by some application.
`sponsor`	Organization or Person	A person or organization that supports a thing through a pledge, promise, or financial contribution. e.g. a sponsor of a Medical Study or a corporate sponsor of an event.
`text`	Text	The textual content of this CreativeWork.
`thumbnailUrl`	URL	A thumbnail image relevant to the Thing.
`translator`	Organization or Person	Organization or person who adapts a creative work to different languages, regional differences and technical requirements of a target market, or that translates during some event.
`video`	VideoObject	An embedded video object.
`workExample`	CreativeWork	Example/instance/realization/derivation of the concept of this creative work. eg. The paperback edition, first edition, or eBook. Inverse property: exampleOfWork.
Properties from Thing
`additionalType`	URL	An additional type for the item, typically used for adding more specific types from external vocabularies in microdata syntax. This is a relationship between something and a class that the thing is in. In RDFa syntax, it is better to use the native RDFa syntax - the 'typeof' attribute - for multiple types. Schema.org tools may have only weaker understanding of extra types, in particular those defined externally.
`alternateName`	Text	An alias for the item.
`description`	Text	A description of the item.
`disambiguatingDescription`	Text	A sub property of description. A short description of the item used to disambiguate from other, similar items. Information from other properties (in particular, name) may be necessary for the description to be useful for disambiguation.
`image`	ImageObject or URL	An image of the item. This can be a URL or a fully described ImageObject.
`mainEntityOfPage`	CreativeWork or URL	Indicates a page (or other CreativeWork) for which this thing is the main entity being described. See background notes for details. Inverse property: mainEntity.
`name`	Text	The name of the item.
`potentialAction`	Action	Indicates a potential Action, which describes an idealized action in which this thing would play an 'object' role.
`sameAs`	URL	URL of a reference Web page that unambiguously indicates the item's identity. E.g. the URL of the item's Wikipedia page, Freebase page, or official website.
`url`	URL	URL of the item.

Instances of MediaObject may appear as values for the following properties

Property	On Types	Description
`associatedMedia`	CreativeWork	A media object that encodes this CreativeWork. This property is a synonym for encoding.
`encoding`	CreativeWork	A media object that encodes this CreativeWork. This property is a synonym for associatedMedia. Supersedes encodings.

Available properties in extensions

For CreativeWork in the pending extension: accessMode, accessModeSufficient, accessibilitySummary

More specific Types

Examples

Example 1

Without Markup Microdata RDFa JSON-LD

<b>12oclock_girona.mp3</b>
Total Time: 0m:15s - Recorded on a terrace of Girona a sunday morning
composed by Roger
 <script type="text/javascript">
var fo = new FlashObject("http://google.com/flash/preview-player.swf", "flashPlayer_719", "358", "16", "6", "#FFFFFF");fo.addVariable("url", "http://media.freesound.org/data/0/previews/719__elmomo__12oclock_girona_preview.mp3");fo.addVariable("autostart", "0");fo.write("flashcontent_719");
</script>

<div itemscope itemtype="http://schema.org/AudioObject">
  <span itemprop="name"><b>12oclock_girona.mp3</b></span>
<script type="text/javascript">
  var fo = new FlashObject("http://google.com/flash/preview-player.swf",
  "flashPlayer_719", "358", "16", "6", "#FFFFFF");fo.addVariable("url","http://media.freesound.org/data/0/previews/719__elmomo__12oclock_girona_preview.mp3");fo.addVariable("autostart", "0");fo.write("flashcontent_719");
</script>
<meta itemprop="encodingFormat" content="mp3" />
 <meta itemprop="contentUrl" content="http://media.freesound.org/data/0/previews/719__elmomo__12oclock_girona_preview.mp3" />
<span class="description">
      <meta itemprop="duration" content="T0M15S" />
      <span itemprop="description">Recorded on a terrace of Girona a sunday morning</span>
</span>
</div>

<div vocab="http://schema.org/" typeof="AudioObject">
  <span property="name"><b>12oclock_girona.mp3</b></span>
<script type="text/javascript">
  var fo = new FlashObject("http://google.com/flash/preview-player.swf",
  "flashPlayer_719", "358", "16", "6", "#FFFFFF");fo.addVariable("url","http://media.freesound.org/data/0/previews/719__elmomo__12oclock_girona_preview.mp3");fo.addVariable("autostart", "0");fo.write("flashcontent_719");
</script>
<meta property="encodingFormat" content="mp3" />
 <meta property="contentUrl" content="http://media.freesound.org/data/0/previews/719__elmomo__12oclock_girona_preview.mp3" />
<span class="description">
      <meta property="duration" content="T0M15S" />
      <span property="description">Recorded on a terrace of Girona a sunday morning</span>
</span>
</div>

<script type="application/ld+json">
{
  "@context": "http://schema.org",
  "@type": "AudioObject",
  "contentUrl": "http://media.freesound.org/data/0/previews/719__elmomo__12oclock_girona_preview.mp3",
  "description": "Recorded on a terrace of Girona a sunday morning",
  "duration": "T0M15S",
  "encodingFormat": "mp3",
  "name": "12oclock_girona.mp3"
}
</script>

Schema Version 3.1