MediaObject

Thing > CreativeWork > MediaObject

A media object, such as an image, video, or audio object embedded in a web page or a downloadable dataset i.e. DataDownload. Note that a creative work may have many media objects associated with it on the same web page. For example, a page about a single song (MusicRecording) may have a music video (VideoObject), and a high and low bandwidth audio stream (2 AudioObject's).

Usage: Between 1000 and 10,000 domains

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'MediaObject' is mentioned in layer: core

Property	Expected Type	Description
Properties from MediaObject
`associatedArticle`	NewsArticle	A NewsArticle associated with the Media Object.
`bitrate`	Text	The bitrate of the media object.
`contentSize`	Text	File size in (mega/kilo) bytes.
`contentUrl`	URL	Actual bytes of the media object, for example the image file or video file.
`duration`	Duration	The duration of the item (movie, audio recording, event, etc.) in ISO 8601 date format.
`embedUrl`	URL	A URL pointing to a player for a specific video. In general, this is the information in the `src` element of an `embed` tag and should not be the same as the content of the `loc` tag.
`encodesCreativeWork`	CreativeWork	The CreativeWork encoded by this media object.
`encodingFormat`	Text	mp3, mpeg4, etc.
`expires`	Date	Date the content expires and is no longer useful or available. Useful for videos.
`height`	Distance or QuantitativeValue	The height of the item.
`playerType`	Text	Player type required—for example, Flash or Silverlight.
`productionCompany`	Organization	The production company or studio responsible for the item e.g. series, video game, episode etc.
`regionsAllowed`	Place	The regions where the media is allowed. If not specified, then it's assumed to be allowed everywhere. Specify the countries in ISO 3166 format.
`requiresSubscription`	Boolean	Indicates if use of the media require a subscription (either paid or free). Allowed values are `true` or `false` (note that an earlier version had 'yes', 'no').
`uploadDate`	Date	Date when this media object was uploaded to this site.
`width`	Distance or QuantitativeValue	The width of the item.
Properties from CreativeWork
`accessibilityControl`	Text	Identifies input methods that are sufficient to fully control the described resource (WebSchemas wiki lists possible values).
`accountablePerson`	Person	Specifies the Person that is legally accountable for the CreativeWork.
`aggregateRating`	AggregateRating	The overall rating, based on a collection of reviews or ratings, of the item.
`associatedMedia`	MediaObject	A media object that encodes this CreativeWork. This property is a synonym for encoding.
`audience`	Audience	An intended audience, i.e. a group for whom something was created. Supersedes serviceAudience.
`audio`	AudioObject	An embedded audio object.
`character`	Person	Fictional person connected with a creative work.
`citation`	CreativeWork or Text	A citation or reference to another creative work, such as another publication, web page, scholarly article, etc.
`comment`	Comment	Comments, typically from users.
`copyrightHolder`	Organization or Person	The party holding the legal copyright to the CreativeWork.
`dateCreated`	Date or DateTime	The date on which the CreativeWork was created or the item was added to a DataFeed.
`datePublished`	Date	Date of first broadcast/publication.
`educationalAlignment`	AlignmentObject	An alignment to an established educational framework.
`educationalUse`	Text	The purpose of a work in the context of education; for example, 'assignment', 'group work'.
`encoding`	MediaObject	A media object that encodes this CreativeWork. This property is a synonym for associatedMedia. Supersedes encodings.
`exampleOfWork`	CreativeWork	A creative work that this work is an example/instance/realization/derivation of. Inverse property: workExample.
`fileFormat`	Text or URL	Media type, typically MIME format (see IANA site) of the content e.g. application/zip of a SoftwareApplication binary. In cases where a CreativeWork has several media type representations, 'encoding' can be used to indicate each MediaObject alongside particular fileFormat information. Unregistered or niche file formats can be indicated instead via the most appropriate URL, e.g. defining Web page or a Wikipedia entry.
`funder`	Organization or Person	A person or organization that supports (sponsors) something through some kind of financial contribution.
`genre`	Text or URL	Genre of the creative work or group.
`hasPart`	CreativeWork	Indicates a CreativeWork that is (in some sense) a part of this CreativeWork. Inverse property: isPartOf.
`headline`	Text	Headline of the article.
`inLanguage`	Language or Text	The language of the content or performance or used in an action. Please use one of the language codes from the IETF BCP 47 standard. See also availableLanguage. Supersedes language.
`isPartOf`	CreativeWork	Indicates a CreativeWork that this CreativeWork is (in some sense) part of. Inverse property: hasPart.
`license`	CreativeWork or URL	A license document that applies to this content, typically indicated by URL.
`producer`	Organization or Person	The person or organization who produced the work (e.g. music album, movie, tv/radio series etc.).
`publishingPrinciples`	URL	Link to page describing the editorial principles of the organization primarily responsible for the creation of the CreativeWork.
`recordedAt`	Event	The Event where the CreativeWork was recorded. The CreativeWork may capture all or part of the event. Inverse property: recordedIn.
`releasedEvent`	PublicationEvent	The place and time the release was issued, expressed as a PublicationEvent.
`schemaVersion`	Text or URL	Indicates (by URL or string) a particular version of a schema used in some CreativeWork. For example, a document could declare a schemaVersion using an URL such as http://schema.org/version/2.0/ if precise indication of schema version was required by some application.
`sourceOrganization`	Organization	The Organization on whose behalf the creator was working.
`sponsor`	Organization or Person	A person or organization that supports a thing through a pledge, promise, or financial contribution. e.g. a sponsor of a Medical Study or a corporate sponsor of an event.
`temporalCoverage`	DateTime or Text or URL	The temporalCoverage of a CreativeWork indicates the period that the content applies to, i.e. that it describes, either as a DateTime or as a textual string indicating a time period in ISO 8601 time interval format. In the case of a Dataset it will typically indicate the relevant time period in a precise notation (e.g. for a 2011 census dataset, the year 2011 would be written "2011/2012"). Other forms of content e.g. ScholarlyArticle, Book, TVSeries or TVEpisode may indicate their temporalCoverage in broader terms - textually or via well-known URL. Written works such as books may sometimes have precise temporal coverage too, e.g. a work set in 1939 - 1945 can be indicated in ISO 8601 interval format format via "1939/1945". Supersedes datasetTimeInterval, temporal.
`translator`	Organization or Person	Organization or person who adapts a creative work to different languages, regional differences and technical requirements of a target market, or that translates during some event.
`version`	Number or Text	The version of the CreativeWork embodied by a specified resource.
`workExample`	CreativeWork	Example/instance/realization/derivation of the concept of this creative work. eg. The paperback edition, first edition, or eBook. Inverse property: exampleOfWork.
Properties from Thing
`additionalType`	URL	An additional type for the item, typically used for adding more specific types from external vocabularies in microdata syntax. This is a relationship between something and a class that the thing is in. In RDFa syntax, it is better to use the native RDFa syntax - the 'typeof' attribute - for multiple types. Schema.org tools may have only weaker understanding of extra types, in particular those defined externally.
`alternateName`	Text	An alias for the item.
`description`	Text	A description of the item.
`disambiguatingDescription`	Text	A sub property of description. A short description of the item used to disambiguate from other, similar items. Information from other properties (in particular, name) may be necessary for the description to be useful for disambiguation.
`image`	ImageObject or URL	An image of the item. This can be a URL or a fully described ImageObject.
`mainEntityOfPage`	CreativeWork or URL	Indicates a page (or other CreativeWork) for which this thing is the main entity being described. See background notes for details. Inverse property: mainEntity.
`name`	Text	The name of the item.
`potentialAction`	Action	Indicates a potential Action, which describes an idealized action in which this thing would play an 'object' role.
`sameAs`	URL	URL of a reference Web page that unambiguously indicates the item's identity. E.g. the URL of the item's Wikipedia page, Freebase page, or official website.
`url`	URL	URL of the item.

Instances of MediaObject may appear as values for the following properties

Property	On Types	Description
`associatedMedia`	CreativeWork	A media object that encodes this CreativeWork. This property is a synonym for encoding.
`encoding`	CreativeWork	A media object that encodes this CreativeWork. This property is a synonym for associatedMedia. Supersedes encodings.

Available properties in extensions

For CreativeWork in the bib extension: publisherImprint, translationOfWork, workTranslation
For CreativeWork in the pending extension: accessMode, accessModeSufficient, accessibilitySummary, contentReferenceTime

More specific Types

Examples

Example 1

Without Markup Microdata RDFa JSON-LD

<b>12oclock_girona.mp3</b>
Total Time: 0m:15s - Recorded on a terrace of Girona a sunday morning
composed by Roger
 <script type="text/javascript">
var fo = new FlashObject("http://google.com/flash/preview-player.swf", "flashPlayer_719", "358", "16", "6", "#FFFFFF");fo.addVariable("url", "http://media.freesound.org/data/0/previews/719__elmomo__12oclock_girona_preview.mp3");fo.addVariable("autostart", "0");fo.write("flashcontent_719");
</script>

<div itemscope itemtype="http://schema.org/AudioObject">
  <span itemprop="name"><b>12oclock_girona.mp3</b></span>
<script type="text/javascript">
  var fo = new FlashObject("http://google.com/flash/preview-player.swf",
  "flashPlayer_719", "358", "16", "6", "#FFFFFF");fo.addVariable("url","http://media.freesound.org/data/0/previews/719__elmomo__12oclock_girona_preview.mp3");fo.addVariable("autostart", "0");fo.write("flashcontent_719");
</script>
<meta itemprop="encodingFormat" content="mp3" />
 <meta itemprop="contentUrl" content="http://media.freesound.org/data/0/previews/719__elmomo__12oclock_girona_preview.mp3" />
<span class="description">
      <meta itemprop="duration" content="T0M15S" />
      <span itemprop="description">Recorded on a terrace of Girona a sunday morning</span>
</span>
</div>

<div vocab="http://schema.org/" typeof="AudioObject">
  <span property="name"><b>12oclock_girona.mp3</b></span>
<script type="text/javascript">
  var fo = new FlashObject("http://google.com/flash/preview-player.swf",
  "flashPlayer_719", "358", "16", "6", "#FFFFFF");fo.addVariable("url","http://media.freesound.org/data/0/previews/719__elmomo__12oclock_girona_preview.mp3");fo.addVariable("autostart", "0");fo.write("flashcontent_719");
</script>
<meta property="encodingFormat" content="mp3" />
 <meta property="contentUrl" content="http://media.freesound.org/data/0/previews/719__elmomo__12oclock_girona_preview.mp3" />
<span class="description">
      <meta property="duration" content="T0M15S" />
      <span property="description">Recorded on a terrace of Girona a sunday morning</span>
</span>
</div>

<script type="application/ld+json">
{
  "@context": "http://schema.org",
  "@type": "AudioObject",
  "contentUrl": "http://media.freesound.org/data/0/previews/719__elmomo__12oclock_girona_preview.mp3",
  "description": "Recorded on a terrace of Girona a sunday morning",
  "duration": "T0M15S",
  "encodingFormat": "mp3",
  "name": "12oclock_girona.mp3"
}
</script>

Schema Version 3.1