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Only 9% of ads are in-view more than 1 second.Only 50%of all programmaticin-viewinventory is -
We Build Technology That Delivers Consumer Attention
Introducing AttentionX™
The first open exchange delivering only viewable inventory and attention-based advertising
Viewable Open Exchange
High Impact Formats
Attention-Based Buying
Buyers
Go Beyond the Standard
Publishers
More Revenue, Not More Ads
Driving Attention for Leading Brands





















Recent News
September 27, 2019
Product Insights | By 33Across
Using Privacy by Design to Tackle GDPR
If there’s anything that grappling with GDPR compliance has taught us, it’s that untangling the web of which party collected, shared or monetized a specific user’s identifier can be challenging. And if it was tough for our industry’s collective think-tank of…
September 26, 2019
Publishers Perspectives | By Lisa Mollura
Still Struggling with GDPR | Here’s What You Can Do
We’re excited to announce that after a hiatus we are officially operating in Europe. For over a year, we’ve dedicated resources to make sure that we are properly complying…
September 23, 2019
Industry Bylines | By MediaPost
Where Should D2Cs Market Next? Try the Open Web
As prices rise on Facebook and Instagram, D2C brands are starting to look elsewhere, from Pinterest to Snap to TV — and even to billboard and print. But the best bang for their buck may be in…


