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Yoast SEO

Od Team Yoast

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Yoast SEO: Jednotka medzi WordPress SEO pluginmi

Since 2008 Yoast SEO has helped millions of websites worldwide to rank higher in search engines.

Yoast’s mission is SEO for Everyone. Our plugin’s users range from the bakery around the corner to some of the most popular sites on the planet.

Yoast SEO Free contains everything that you need to manage your SEO, and the Yoast SEO Premium plugin and its extensions unlock even more tools and functionality.

GET AHEAD OF THE COMPETITION

To rank highly in search engines, you need to beat the competition. You need a better, faster, stronger website than the people who sell or do the same kinds of things as you.

Yoast SEO is the most-used WordPress SEO plugin, and has helped millions of people like you to get ahead, and to stay ahead.

STAROSTLIVOSŤ O VÁŠ WORDPRESS SEO

Yoast SEO is packed full of features, designed to help visitors and search engines to get the most out of your website. Some of our favourites are:

  • Automated technical SEO improvements, like canonical URLs and meta tags.
  • Advanced XML sitemaps; making it easy for Google to understand your site structure.
  • Title and meta description templating, for better branding and consistent snippets in the search results.
  • An in-depth Schema.org integration that will increase your chance of getting rich results, by helping search engines to understand your content.
  • Full control over site breadcrumbs, so that users and search engines always know where they are.
  • Faster loading times for your whole website, due to an innovative way of managing data in WordPress.
  • [Premium] E-mail support for our Yoast SEO Premium users.
  • [Premium] The possibility to expand Yoast SEO with the News SEO, Video SEO, Local SEO and WooCommerce SEO extensions.
  • [Premium] New! Yoast SEO Premium comes with wide-ranging crawl settings that help you improve how search engines crawl your site.

PÍŠTE SENZANČNÝ OBSAH S YOAST SEO

We know content is king, that’s why Yoast SEO is famous for its state-of-the-art content and SEO analysis. Yoast SEO gives you:

  • SEO analysis: an invaluable tool while writing SEO-friendly content with the right (focus) keyphrases in mind.
  • Readability analysis: ensures that humans and search engines can read and understand your content.
  • Full language support for: English, German, French, Dutch, Spanish, Italian, Russian, Indonesian, Polish, Portuguese, Arabic, Swedish, Hebrew, Hungarian, Turkish, Czech, Norwegian, Slovak and Greek.
  • A Google preview, which shows what your listings will look like in the search results. Even on mobile devices!
  • Innovative Schema blocks for the WordPress block editor, so that your FAQ and HowTo content can be shown directly in the search results. Plus a breadcrumbs block to guide your users.
  • [Premium] Internal linking blocks to easily improve the structure of your content. Easily add a table of contents block, a related links block, a subpages block, or siblings block! Plus, we’ll keep adding these easy-to-add blocks to improve your site structure.
  • [Premium] Social previews to show you how your content will be shown on Twitter and Facebook. Plus: Social Appearance Templates to guarantee a consistent look.
  • [Premium] Nástroj Prehľady, ktorý vám ukáže, na čo sa váš text zameriava. Týmto spôsobom môžete udržiavať váš článok v súlade s vašimi kľúčovými slovami.
  • [Premium] Optimize your content for synonyms and related keyphrases.
  • [Premium] Optimize your article for different word forms of your keyphrases, as the singular and plural. But also different verb forms, synonyms, and related keyphrases. This makes for more natural content!
  • [Premium] Automatic internal linking suggestions: write your article and get automatic suggested posts to link to!
  • [Premium] An orphaned content filter to detect posts that have no links pointing towards them!
  • [Premium] SEO workouts to make working on your site as easy as ABC. These SEO workflows will get your site into shape in no time!

UDRŽUJTE VAŠU STRÁNKU V PERFEKTNOM STAVE

Whether you are an online entrepreneur, blogger or content creator, a developer, a (WordPress) SEO expert or a business owner, Yoast SEO helps you keep your website in perfect shape by:

  • Tuning the engine of your website, so you can work on creating great content!
  • Giving you cornerstone content and internal linking features to help you optimize your site structure in a breeze.
  • Translating your content to structured data where possible, to help search engines understand your website.
  • Helping you manage your team: with our SEO roles you can give colleagues access to specific sections of the Yoast SEO plugin.
  • [Premium] Automatically creating redirects when URLs change or when pages are deleted, and providing tools to manage or create redirects.
  • [Premium] Showing you social previews to manage the way your page is shared on social networks like Facebook and Twitter.

TRUST THE EXPERTS

Yoast is powered by a team of expert developers, testers, software architects, and SEO consultants. They work constantly to stay at the cutting edge of WordPress SEO, and to improve the plugin with every release.

Yoast SEO is the only WordPress SEO plugin made by world-renowned SEO experts.

GET PREMIUM SUPPORT

The Yoast team offers regular support on the WordPress.org forums. But we hope you understand that we prioritize our Premium customers. This one-on-one email support is available to people who have purchased Yoast SEO Premium.

Did you know that Yoast SEO Premium contains a lot of extra features:

  • A redirect manager that prevents “404: page not found” errors
  • Optimize without worrying about over-optimization with intelligent word form recognition available in multiple languages.
  • Internal linking blocks to structure your site easily.
  • Internal linking suggestions while you’re writing.
  • Preview your content to see what it will look like in the search results and when shared on social media using the Google preview and social preview.
  • Cornerstone content checks that point search engines to your most important pages.
  • Connect Yoast SEO to Zapier to easily create zaps that instantly share your published posts with 2000+ destinations like Twitter, Facebook, and much more.

If you are serious about your WordPress SEO, install the Yoast SEO Premium plugin! Costs a little, saves a lot of time!

OUR EXTENSIONS TO FURTHER IMPROVE YOUR WORDPRESS SEO

Check out these SEO add-ons by Yoast:

  • Yoast Local SEO optimizes your website for a local audience.
  • Yoast Video SEO ensures that Google understands what your video is about, increasing the chances of ranking in the video results.
  • Yoast News SEO for news websites that want to improve their visibility and performance in Google News.
  • WooCommerce SEO for all online shops that want to perform better in the search results and social media.

These extensions work fine with the free version of Yoast SEO. Of course, the premium extensions also include 24/7 support.

Oh, don’t forget: our Yoast Academy is for all entrepreneurs, bloggers, and anyone who wants to learn more about optimizing websites, improving your WordPress SEO, and if you want to take your content to the next level!

INTEGRATIONS

Yoast SEO integrates seamlessly into a range of themes and plugins. We work particularly well with:

BUG REPORTS

Do you want to report a bug for Yoast SEO? Best to do so in the WordPress SEO repository on GitHub. Please note that GitHub is not a support forum and issues will be closed if they don’t meet the bug requirements.

READ MORE

Want more information on search engine optimization and Yoast SEO? Have a look at:

Obrázky

  • Hlavné meta polia pluginu Yoast SEO. Toto uvidíte na stránke upravovania pre články, stránky a vlastné typy príspevkov.
  • Príklad fungovania analýzy SEO.
  • Príklad fungovania analýzy čitateľnosti stránky.
  • Prehľad SEO problémov na celej webovej stránke a možné zlepšenia.
  • Majte kontrolu nad tým, ktoré funkcie chcete využívať.
  • Jednoduché importovanie údajov SEO z ostatných SEO pluginov ako All In One SEO pack, HeadSpace2 SEO a wpSEO.de.

Bloky

Tento plugin poskytuje 2 bloky.

  • Yoast SEO
  • Yoast SEO

Inštalácia

Starting with Yoast SEO consists of just two steps: installing and setting up the plugin. Yoast SEO is designed to work with your site’s specific needs, so don’t forget to go through the Yoast SEO first-time configuration as explained in the ‘after activation’ step!

INŠTALOVAŤ YOAST SEO V RÁMCI WORDPRESS

  1. Na hlavnom paneli navštívte stránku pluginov a vyberte možnosť ‚Pridať nové‘;
  2. Vyhľadajte ‚Yoast SEO‘;
  3. Aktivujte Yoast SEO na stránke pluginy;
  4. Prejdite do sekcie ‚po aktivácii‘ nižšie.

INŠTALOVAŤ YOAST SEO MANUÁLNE

  1. Nahrajte súbor ‘wordpress-seo’ do adresára /wp-content/plugins/;
  2. Aktivujte si plugin Yoast SEO cez menu ‚Pluginy‘ vo WordPress;
  3. Prejdite do sekcie ‚po aktivácii‘ nižšie.

PO AKTIVÁCII

  1. You should see (a notice to start) the Yoast SEO first-time configuration;
  2. Go through this configuration and set up the plugin for your site;
  3. Hotovo!

Časté otázky

Ako fungujú XML mapy stránok v plugine Yoast SEO?

Mať XML mapu stránok môže byť pre SEO užitočné, pretože Google dokáže veľmi rýchlo načítať dôležité stránky webovej stránky aj v prípade, že interné prepojenie stránky nie je bezchybné.
Index mapy stránok a jednotlivé mapy stránok sa automaticky aktualizujú pri pridávaní alebo odstraňovaní obsahu a budú obsahovať tie typy príspevkov, ktoré majú vyhľadávacie nástroje indexovať. Typy príspevkov označené ako noindex sa v mape stránok nezobrazia. Viac informácií o mape stránok XML.

Ako môžem pridať moju webovú stránku do Google Search Console?

It is straightforward to add your website to Google Search Console.
1. Create a Google Search Console account and login into your account.
2. Click ‘Add a property’ under the search drop-down.
3. Enter your website URL in the box and click ‘Continue’.
4. Click the arrow next to ‘HTML tag’ to expand the option.
5. Copy the meta tag.
6. Log in to your WordPress website.
7. Click on ‘SEO’ in the dashboard.
8. Click on ‘General’.
9. Click on the ‘Webmaster Tools’ tab.
10. Paste the code in the Google field and click ‘Save Changes’.
11. Go back to Google Search Console and click ‘Verify’.

If you want more details steps, please visit our article on our help center.

Ako môžem nastaviť navigáciu breadcrumbs Yoast SEO?

Kroky uvedené nižšie sú dočasným riešením, pretože ručné úpravy súborov témy môžu byť prepísané budúcimi aktualizáciami témy. Pre trvalé riešenie sa obráťte na vývojára témy. Napísali sme článok o dôležitosti navigácie breadcrumbs pre SEO.

Na zavedenie funkcie navigácia breadcrumbs v Yoast SEO budete musieť vašu tému upraviť. Pred akoukoľvek úpravou súborov témy odporúčame urobiť zálohu. Váš poskytovateľ hostingu vám so zálohovaním môže pomôcť.
Skopírujte nasledujúci kód do vašej témy na miesto, kde chcete navigáciu breadcrumbs umiestniť. Ak si nie ste istí, budete musieť s umiestnením experimentovať:

<?php
if ( function_exists( 'yoast_breadcrumb' ) ) {
    yoast_breadcrumb( '<p id="breadcrumbs">','</p>' );
}
?>

Bežné miesta, kde by ste mohli umiestniť kód navigácie breadcrumbs, je vo vnútri vášho single.php a/alebo page.php súboru priamo nad nadpisom stránky. Ďalšou možnosťou, ktorá je v niektorých témach jednoduchšia, je vloženie kódu do header.php na úplnom konci.

In most non-WooTheme themes, this code snippet should not be added to your functions.php file.
Alternatively, you can manually add the breadcrumb shortcode to individual posts or pages: [wpseo_breadcrumb]

Ak potrebujete viac podrobností alebo sprievodcu krok za krokom, prečítajte si našu Príručku na zavedenie Yoast SEO.

Ako označiť adresy URL ako noindex?

Yoast SEO ponúka viaceré možnosti na nastavenie adresy URL alebo skupiny adries URL ako noindex. Viac informácií o tom, ako to urobiť, nájdete v tejto príručke.

Google zobrazuje nesprávny popis, ako to môžem opraviť?

Ak ste pre vaše blogové príspevky vytvorili vydarené meta popisy, nie je nič nepríjemnejšie, ako keď v úryvku výsledkov vyhľadávania Google zobrazí pre vašu stránku úplne iný popis.

Možné príčiny sú:
1. nesprávny popis v kóde
2. Google cache je zastaralý
3. manipulácia s vyhľadávaným výrazom
4. Google ignoroval meta popis

Tu si môžete prečítať viac o tom, ako riešiť problém s nesprávnym popisom.

Ako často je plugin Yoast SEO aktualizovaný?

Yoast Yoast SEO je aktualizovaný každé dva týždne. Ak chcete vedieť prečo, prosím prečítajte si tento článok, v ktorom vysvetľujeme, prečo aktualizácie vydávame každé dva týždne!

Ako získam podporu?

As our free plugin is used by millions of people worldwide, we cannot offer you all one on one support. If you have trouble with the Yoast SEO for WordPress plugin, you can get help on the support forums here at wordpress.org or by checking out our help center at yoast.com/help/.

Pluginy, ktoré si zakúpite na Yoast sa nazývajú „prémiové pluginy“ (aj keď sa slovo Premium nenachádza v ich názve) a zahrňujú rok bezplatných aktualizácii a prémiovej podpory. To znamená, že v prípade otázok môžete kontaktovať našu podporu.

Prečítajte si viac o tom, ako získať podporu

Mám inú otázku než je uvedené

Your question has most likely been answered on our help center: yoast.com/help/.

Recenzie

Solid SEO Improvement, Traffic Increased

8. júna 2022
Since installation of this software I have nothing but praise. Noticed traffic increased on my posts, and it provides an excellent guide on what to do to improve your settings. Combine this with Monster Insights and you can really gain organic traffic easily. Went from getting 4 views per day on my best days to hitting 120 hits a day on post days. This did take SEO work efforts on my behalf and going all the way with every setting. My posts easily get 35 hits in their first month, and my better content exceeds 100 in the first month. And things are still improving! Note: Make sure to get others to endorse your site by posting your URL on theirs. Helps with SEO boosting. Also, don't forget to post your content in more than your site (i.e. Youtube, social media, etc.). That helps a ton!

I remember when it WAS a Great plugin.

2. júna 2022
Not sure what happened with these guys, I remember when Yoast was first released and it was amazing, still seems to be amazing BUT.... you guys should win an award for the most ads/nags screens ever introduced into a plugin. Last time I used Yoast it had "soft" upsells to premium, now, anything you click, anywhere in wordpress where "Yoast" is associated there is constant nag screens and upsells. This plugin is the classic example of "if it is free, YOU are the product". It is so bad that someone actually wrote a plugin "Hide SEO Bloat" to remove all the nasty bloat/ads that saturates your wordpress. I am all for supporting developers but this is ridiculous in my opinion. 😳 There is probably more code to inject their ads then what is written for the actual plugin....
Prečítať všetkých 27 477 recenzií

Prispievatelia a vývojári

“Yoast SEO” je softvér s otvoreným zdrojovým kódom. Do tohto pluginu prispeli nasledujúci ľudia.

Prispievatelia

„Yoast SEO“ bol preložený do 52 jazykov. Ďakujeme prekladateľom za ich príspevky.

Preložiť „Yoast SEO“ do vašho jazyka.

Máte záujem o vývoj?

Prehľadávajte zdrojový kód, preskúmajte SVN repozitár, alebo sa prihláste na odber vývojárskeho logu cez RSS.

Zoznam zmien

19.1

Release Date: June 14th, 2022

Yoast SEO 19.1 is out today! In this release, we’ve rolled out some improvements that make the content and SEO analyses more flexible. We’ve also expanded our range of crawl settings in Premium. Read more about what’s new in Yoast SEO 19.1 in our release post in English or our release post in Spanish!

Vylepšenia:

  • Improves text analysis by splitting text on full-stop only when the next sentence is preceded by a whitespace.
  • Prompts users to set up their site in order to take advantage of all SEO features.

Opravy chýb:

  • Fixes a bug where the „Check links to this URL“ option on admin bar menu would lead to an error page on setups with home URL different from the site URL. Props to @suascat.
  • Fixes a bug where the network setting for the crawl cleanup feature would default to Disable when the super admin saved settings before upgrading/installing Premium.
  • Fixes a bug which caused the Spanish transition word para ilustrar to not be recognized by the transition words assessment.

Iné:

  • Adds an informative error message to the steps of the First-time configuration should an error occur.
  • Adds dismissable weekly webinar promo banners to Yoast settings pages & block/Elementor editor sidebars.
  • Adds new disabled toggles to the Crawl settings tab in the General page.
  • Improves handling of OAuth errors in the Wincher integration and clears refresh tokens that seem to be invalid.

19.0

Release Date: May 31st, 2022

Say hi to Yoast SEO 19.0! This release helps make your sitemaps available to Bing, we’ve updated Yoast SEO to add your XML sitemap link(s) to your robots.txt file — if you want. Plus: we’ve fixed a couple of bugs with Elementor and our readability analyses. Happy updating! Read more about what’s new in Yoast SEO 19.0 in our release post in English or our release post in Spanish!

Vylepšenia:

  • Following a change of policy by Bing, we now reference the XML sitemap in the robots.txt file to make it discoverable for search engines.
  • Changes Disallow: /wp-admin/ to Disallow: in the default robots.txt file to follow our best-practice guide.

Opravy chýb:

  • Fixes a bug where an error in saving the Site representation step of the First-time configuration would not block the advancement to the next step.
  • Fixes a bug where editing an existing post created in the Block editor in Elementor would result in an analysis result discrepancy.
  • Fixes a bug where items in lists were not excluded for the readability assessment that checks whether consecutive sentences do not begin with the same words.
  • Fixes a bug where outdated information is shown in the First-time configuration Social profiles step
  • Fixes a bug where saving an invalid organization name in the First-time configuration would fail without feedback.
  • Fixes a bug where the schema would not be updated with the new logo when the user changed it via the First-time Configuration.
  • Fixes a bug where the titles of the steps in the First-time configuration would not be translated.
  • Fixes a bug where users would be able to leave a step containing errors by clicking another step’s edit button.

Iné:

  • Adds a Crawl settings tab in the General page with an upsell to Premium.
  • Adds a Redirects page with an upsell to Premium.
  • Deprecates the configuration workout classes.
  • Sets the WordPress tested up to version to 6.0.

Earlier versions

Zoznam zmien starších verzií nájdete v zozname zmien na yoast.com.

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